GG Marmont bag has earned its status as a time-honoured icon in the handbag universe.Gucci’s Named after Sunset Boulevard’s most storied hotel Chateau Marmont, of course, it’s an accessory that’s packed with cultural references. Paying homage to this hotspot isn’t something that the House seems to be stopping anytime soon, as it was only a few years ago that Alessandro Michele dedicated an entire collection to the hotel – inspired particularly by its courtyard fountain.